Ad-account audit agent
Scans an account against a checklist. Flags wasted spend and tracking gaps before they cost you a month.
[x] conversion tag firing
[!] negative list, dedupe queue
[ ] landing-page speed
[ ] cost per click under ceiling
Singapore · AI automation + paid media
We build the software.
We run your ads.
Almost no one does both.
We run your Google, Meta, LinkedIn and TikTok. We build the AI agents that handle the follow-up, reporting and manual ops behind them. You look at the live account with us. No deck.
Working accounts: HairSauce · Jimy Tools · Linus the Magician
Working accounts
/Jimy Tools/
/Linus the Magician/Supreme Solutions Consultancy//Jimy Tools//Linus the Magician/Supreme Solutions Consultancy/Tracking first
We fix tracking before you spend. Then the numbers mean something.
Logged and reversible
Every change timestamped and reasoned. We can explain or undo any of it.
Reported weekly
A short note each week on what changed and why. Two-minute read.
What we do
Two halves of the same job.
One team, both sides. The ad work tells us what to build. The software makes the ads cheaper to run.
01
Paid media
Google, Meta, LinkedIn, TikTok. We build the structure, run creative tests, fix tracking, and report weekly on what changed and why.
- account build + structure
- creative testing
- tracking + measurement
- weekly reporting
What you getOne report a week, plain words, telling you what to do next.
02
Custom AI automation
Agents and tools that take manual work off your team. We have built RFP responders, ad-account auditors, content pipelines, and self-writing reports.
- agents
- audits
- content pipelines
- automated reporting
What you getHours back. The repeatable work runs itself.
We run our own client accounts on the tools we build.
Same people ship both. A fix on one side shows up on the other.
AI Studio
What we've actually built.
Four working tools, each on a real client account. Built because we needed them. Kept because they earn their place.
01 / Knowledge agentin production
RFP-answering agent
Drafts a first pass from your knowledge base, then flags every stale fact before it reaches a client.
// draft run · rfp_id=████ · questions parsed
✓ first-pass drafted from knowledge base
⚠ flagged: source past freshness window, verify
→ pricing tier · last edited 2025-██-██
→ team headcount · drifted, reconfirm
Responder-side build, multi-tenant knowledge base.
AI content pipeline
Brief to variants to scheduled, on-brand. The team reviews. The pipeline does the legwork.
brief.md → variants → schedule
variants generated · brand check pass
queued · held for human review
tone drift, regenerate
04 / Reporting
Automated reporting
Pulls the platform data and writes the weekly narrative. The report says what changed and why.
weekly · auto-narrative · account ████
conversions▲ week on week
cost / clickunder ceiling
"Rehomed idle head terms into serving groups."
Fragments are illustrative, redacted from a live account we run.
Approach
How an account runs with us.
Four phases, then it loops. The loop is the point. Every change is small, logged, reversible. The account compounds.
Audit + tracking fix
Week one is unglamorous. We fix what measures wrong before you spend. Then every later number means something.
Build
Account structure, creative to test, audit agent wired in. Waste and tracking gaps surface on a checklist.
Run + test weekly
Small, logged moves every week. Rehome idle terms, fence waste, hold cost per click under the ceiling.
Report + decide
A weekly note on what changed and why. Written by the automation, read by a human. You decide the next move.
optimisation-log · linus
datechangeresult
2026-06-17rehomed head terms into serving groupsidle demand now serves
2026-06-18curated negative keywordswasted spend fenced, logged
2026-06-19rebuilt conversion trackingunder-count fixed, verified healthy
2026-06-20tightened match typescost per click under ceiling
● a live account we run, every line logged
Results
A couple of accounts, in detail.
One account, told the long way. Small budget, tracking rebuilt, structure tidied, every change logged.
Linus the Magician
Google Ads · local servicesSituation
A small local-services account on a lean daily budget. Tracking under-counted, so wins looked like nothing. The head terms that should pull demand sat idle in paused groups.
What we changed
Rebuilt the tracking and verified it reads clean. Curated the negative list across several logged rounds, then rehomed the idle head terms into serving, query-matched ad groups.
Result
Tracked conversions climbing quarter on quarter, the latest fortnight strongest yet. Cost per click holds well under our ceiling.
Rebuilt
conversion tracking
under-count fixed, verified healthy
Climbing
tracked conversions
trend up, fortnight on fortnight
Lean
cost per click
held under the ceiling we set
An account we run, with the client's permission.
Also on the books
- HairSauceMeta paid. Creative testing against fatigue, fresh angles in parallel.
- Jimy ToolsMeta ads plus email. High order value, so each sale covers the clicks that missed.
Fit
Worth a conversation if…
Honest up front, before any kickoff call. Who we do our best work for, and who should wait.
THIS FITS
- You already spend on ads and the account is a mess.
- You have repetitive ops you would pay to delete.
- You want it done for you. No team to hire.
NOT YET
- Pre-product, no budget to put behind it yet.
- You only want a logo.
- You want a dashboard you will run yourself.
If you are not sure, send the account anyway. We will tell you straight.
Other engagements
The rest of the roster.
More paid media paired with the automation we build. Each account reuses what the last one taught us.
Scopes vary by client.
- 01
Supreme Solutions Consultancy
PAID MEDIA + AUTOMATIONPaid media plus custom automation that takes manual ops off the team.
- 02
Acid Comms
MARKETING + AUTOMATIONMarketing support with automated workflows built to brief.
Start here
Send us your ad account, or your worst manual process.
30 minutes. We tell you what we would change first.
No deck. We look at the live account.